Rileys, the UK’s top pool and snooker operator, today (Friday July 10) continues its march into the world of darts with a ‘double tops’ package:

BULLSEYE! Rileys have agreed a one-year deal with the British Darts Organisation (BDO) to sponsor the British Inter-County Darts Championships (BICC)

BULLSEYE! Rileys are opening top quality darts zones at another nine clubs nationwide

The sponsorship package with the BDO starts in October at the beginning of the 2009/2010 BICC season.

Olly Croft, OBE, Managing Director of BDO Enterprises Ltd said: “We are delighted to welcome Rileys on board as our new BICC sponsors. It represents a major step forward in our plans to work closely with top companies, and there is a perfect fit between Rileys established activities in pool and snooker and BDO darts.

“I’m sure that all of our counties and their players will be looking forward to Rileys becoming part of the darts landscape throughout the UK.

Rileys Chief Executive Officer Maurice Kelly said: “We are thrilled to be sponsoring the British Inter-County Championships, and are very much looking forward to building a strong relationship with the BDO.

“This sponsorship will coincide with the arrival of nine new darts zones at our clubs, including those in Cardiff, Edinburgh, Hull and Wolverhampton.

“We are serious about darts and will continue to open dart zones in Rileys clubs across the United Kingdom.

“With pubs closing almost every day, we hope that local players and teams will come and use our outstanding facilities.”

Darts legend Phil ‘The Power’ Taylor opened Rileys’ first-ever darts zone in their club at Croydon, South London, in April this year.

Rileys’ darts zones feature state-of-the-art facilities, including championship standard dart boards and electronic scoring in the playing areas.

 Please check our darts page to  find a participating club with a Darts Zone